Web Marketing in an Age of Tribes
How is web marketing changing as communities organize themselves, and how do consultants help clients become aware of the leverage available to them without seeming like troublemakers.
“The Dip”: Quitting to Win
In your web project, do you have parts that dead-end, with little chance of making you the best in your industry? Are there areas you should focus on in hopes of reaching the other side of the dip, joining the elite players of your business? Are you ready to sort those out, focus on the ones that matter and discard the rest?
Seth Godin’s List of Quitters
Seth Godin, my favorite author by far, just published a list of quitters (people who have quit one path and shifted to another, and found even more success) that includes people you’ll recognize, such as Jeff Foxworthy, Tom Peters, Bill Gates, me. What? Read more inside….