We sometimes feel desperate for the platform to innovate and it looks like some new things are being released over at LinkedIn. BuzzMaven has increasingly become a LinkedIn Ads Agency as our client base steered more and more to B2B LinkedIn Ads and Marketing, as well as ABM / Account Customer Match type audience marketing.…
One of the big weaknesses of LinkedIn Ads industry targeting feature has been its short list of ~25 industries, except perhaps in Sales Navigator, where 200 or so existed since late 2018. When we were building LinkedIn Ads campaigns, we always dreaded seeing that short list of industries for B2B targeting and being forced to…
How to Track LinkedIn Career, Jobs and Life Pages in Google Analytics with GMP Linkedin company pages have sections known as Jobs and Life pages, where companies can post available jobs and lots of information about working there, such as work environment and such. Linkedin provides the ability to track visits on a number of…
As the LinkedIn network’s capability grows in both popularity and capability, I’ve been helping more companies than ever understand the potential it offers. This cheat sheet has been the outcome, as well as the LinkedIn Lead Generation Tips “Ninja” guide, This is distinctly from an SEO point of view – you’ll notice I’ve woven in…